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This service is a wall-to-wall, tip-to-toe examination of your organization’s communication
structure and systems.
What distinguishes the Communication Check-up from
other communication audits is that at every step
along the way, you and your staff, will be closely
involved in the evaluation process.
In a series of facilitated sessions, we will walk
through all the bases. In-house communication
confidence and capability will soon take hold.
At the end of the check-up you will emerge with the
following benefits:
- An analysis of your current brand and how it can
be enhanced to meet your goals and objectives.
- A clear idea of how to improve messaging to
connect with target audiences.
- A media audit which includes interviews with
reporters and editors about how they view your
work.
- Recommendations to open two-way communications
with priority audiences and decision makers.
- An assessment of current staff and financial
resources required to achieve communication objectives.
- A prioritized list of line items to build into
an effective communication budget.
- A detailed roll-out plan to make it all happen.
This
comprehensive approach ensures your plan can go into
action right away.
Through follow-up coaching your staff will be
positioned to implement the plan swiftly and
seamlessly. |
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This is
a useful tool at the start of any new project or
activity. It is designed to pool organizational
expertise, get creative juices flowing and make sure
everyone who is involved with the project is bought
in from the start.
In interactive participatory sessions you will learn
planning processes, then apply them to an upcoming
initiative.
With sample templates you will create benchmarks to
measure your success along with a detailed messaging
and action plan.
Regular follow-up coaching and check-in sessions
will ensure everyone stays on course as the
campaign unfolds. |
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Using research, writing and editing skills developed during a fifteen year career in journalism, I can create a wide array of effective communication tools:
- Vision and mission statements
- Keynote speeches
- Videos
- Organizational or program brochures
- Copy for your web site
- Advertising Copy
- Direct mail or other fund-raising materials.
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Ongoing monitoring and evaluation is a vital component of successful advocacy and communication campaigns. Working with your team, I will design and implement an evaluation framework that enables you to accurately measure progress towards your goals and continuously improve the effectiveness of your efforts.
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No
matter how much you plan, unforeseen situations
always crop up. So, get advice when you need it most.
Having on-call communication support is especially
useful if you have recently hired new staff, or face an
especially busy period when important decisions need
to be made quickly. |
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Does
someone in your organization need intensive
training? One-on-one sessions are especially
helpful for new executive directors taking the helm
or executive assistants operating as the “pinch
hitter” on communications.
Coaching can focus on whatever is the most pressing
need: writing skills, media relations, public
presentation or interview skills. |
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